About the role
Teamwork makes the stream work.
Roku is changing how the world watches TV
Roku is the #1 TV streaming platform in the U.S., Canada, and Mexico, and we've set our sights on powering every television in the world. Roku pioneered streaming to the TV. Our mission is to be the TV streaming platform that connects the entire TV ecosystem. We connect consumers to the content they love, enable content publishers to build and monetize large audiences, and provide advertisers unique capabilities to engage consumers.
From your first day at Roku, you'll make a valuable - and valued - contribution. We're a fast-growing public company where no one is a bystander. We offer you the opportunity to delight millions of TV streamers around the world while gaining meaningful experience across a variety of disciplines.
About the Team
Roku's Ad Serving Team builds and operates the real-time advertising platform that powers all of Roku’s ad monetization across video, display, and native ad formats. Within Ad Serving, the Demand Bidder team owns the high throughput and low latency systems responsible for serving relevant ads for tens of thousands of campaigns through targeting, scoring, bidding, auctions, measurement and more. Every millisecond and every decision carries direct, measurable revenue impact, and the team operates with the high engineering rigor that this demands.
About the Role
We're hiring a Senior Software Engineer (Staff scope) to help scale and evolve this platform. Demand Bidder is a large, high-throughput system driving our next phase of growth. As we onboard a rapid wave of new businesses, we are actively scaling and advancing our architecture — including state of the art pacing engine, scoring/ML engine, modularizing designed for agentic development. Our reliability bar keeps climbing alongside our business scale. We need someone who can rapidly master this intricate ecosystem and take immediate ownership of key initiatives.
For Massachusetts Only — The estimated annual salary for this position is between $195,500 – $352,100 annually. Compensation packages are based on factors unique to each candidate, including but not limited to skill set, certifications, and specific geographical location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
How will I use AI at Roku?
At Roku, we don’t just use AI, we work with it. AI agents and smart tools help power drafts, analysis, and repetitive workflows, while our people bring direction, judgment, and accountability. We’re looking for curious, adaptable builders who can show how they’ve used AI or automation to move faster, raise the bar, and scale their impact.